Larry Kim

Let’s be honest: Modern marketing is broken.

Most brands spend hours of their time and hundreds of dollars chasing down new leads. That’s a recipe for wasted energy on a lead pipeline that does nothing for you.

It’s time to identify your unicorns: You need to yield 80% of your results from 5% of your effort. And that means going all in on conversational marketing.

Conversational marketing is all about making shoppers feel special by giving them a one-on-one, personalized experience. But if you have thousands of followers or hundreds of customers, it probably sounds impossible to answer all of those messages by yourself.

What Is Conversational Marketing? Definition and Tips Read More »

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The infographic below states effective LinkedIn hacks to boost profile views.

  • Personalize Your LinkedIn Profile URL
  • Own Your Media
  • Add Shiny New Sections To Your Profile
  • Tidy Up Your Endorsements
  • Connect With People You Don’t Yet Know
  • Personalize Invitations To Connect
  • Export Your LinkedIn Connections
  • Must Do: Keep Your Profile Basics Updated
  • Only Use Professional Photos
  • Brand Your Profile With A Background Photo
  • Write A Ridiculously Good Summary
  • Terminate Those Typos
  • Use Keywords With Intent
  • Neat Trick: Pick The “Other” Website Option

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Larry Kim

Larry Kim

CEO of MobileMonkey. Founder of WordStream. Top columnist @Inc ❤️ AdWords, Facebook Advertising, Marketing, Entrepreneurship, Start-ups & Venture Capital 🦄